KEYSTONE PRIVACY POLICY

Last Updated: 03.23.2026

This Privacy Policy explains how Keystone Systems (“Keystone,” “we,” “us,” or “our”) collects, uses, discloses, and protects personal information when you visit our website, contact us, submit forms, schedule calls, purchase services, or otherwise interact with us.

1. Scope

This Privacy Policy applies to personal information collected through:

  • our website and landing pages
  • contact forms and intake forms
  • scheduling tools
  • email, phone, SMS, and support communications
  • client onboarding flows
  • advertising and analytics tools
  • related online and offline business interactions

2. Information We Collect

We may collect the following categories of information.

A. Information You Provide

  • name
  • email address
  • phone number
  • company name
  • job title
  • mailing or billing address
  • project details
  • service interests
  • communications content
  • files, documents, and materials you submit
  • payment-related information processed through our payment providers

B. Information Collected Automatically

When you use our website, we may automatically collect:

  • IP address
  • browser type
  • device type
  • operating system
  • referral source
  • pages visited
  • timestamps
  • engagement data
  • approximate geolocation inferred from IP
  • cookies, pixels, and similar tracking identifiers

C. Client and Business Information

If you become a client or prospective client, we may collect:

  • CRM and pipeline information
  • communications and meeting notes
  • onboarding information
  • workflow, systems, and project information
  • credentials or access details you provide
  • business records or operational information you choose to share

3. How We Use Information

We may use personal information to:

  • provide, operate, and improve our website and services
  • respond to inquiries and requests
  • schedule, confirm, and manage calls, demos, and meetings
  • deliver services and fulfill contracts
  • onboard clients and manage projects
  • send administrative, transactional, and service-related communications
  • send marketing communications where permitted by law
  • personalize user experience
  • analyze website traffic and campaign performance
  • protect against fraud, abuse, and security threats
  • comply with legal obligations
  • enforce contracts, policies, and rights
  • maintain records and internal business operations

4. Communications; Email; SMS; Calls

If you provide your contact information, we may contact you by email, phone, or SMS for transactional, informational, service, or marketing purposes, subject to applicable law and your consent choices.

A. Emails

We may send:

  • responses to inquiries
  • meeting confirmations
  • onboarding communications
  • service updates
  • invoices and account notices
  • marketing emails where permitted

You can opt out of marketing emails using the unsubscribe link or by contacting us. Transactional and service-related messages may still be sent where necessary.

Commercial email is subject to applicable law, including opt-out requirements.

B. SMS / Text Messages

If you opt in to receive text messages, such texts may include:

  • follow-up messages regarding your inquiry
  • appointment reminders
  • onboarding notices
  • service updates
  • marketing messages where permitted

Message frequency may vary. Message and data rates may apply.

You may opt out at any time by:

  • replying STOP to any message
  • contacting us at hello@keystonesystems.us

You may request assistance by replying HELP or contacting us directly.

We do not sell or share mobile numbers collected for SMS consent with third parties for their own marketing purposes.

C. Calls / TCPA

If you provide your phone number, you may receive calls from Keystone related to your inquiry, account, services, or, where lawful and consented to, marketing.

Where consent is required for marketing calls or texts, you may revoke it in any reasonable manner, and we will honor revocation requests in accordance with applicable law.

5. Cookies, Pixels, and Tracking Technologies

We use cookies, pixels, tags, and similar technologies to:

  • remember preferences
  • understand website usage
  • improve performance
  • measure campaign effectiveness
  • support analytics and advertising

Depending on your setup, we may use tools such as:

  • website analytics providers
  • CRM and attribution tools
  • advertising platforms
  • heatmapping or behavior analytics tools
  • scheduling and form tools

You can adjust browser settings to block or remove cookies, but some Site functions may not work properly.

If you use a cookie consent banner or privacy preference tool, your choices will be managed through that tool where applicable.

6. How We Share Information

We may disclose personal information to:

A. Service Providers and Processors

Third parties that help us run our business, such as:

  • web hosting providers
  • cloud storage providers
  • email providers
  • SMS / communications providers
  • payment processors
  • CRM providers
  • scheduling tools
  • analytics tools
  • advertising tools
  • AI and automation vendors
  • support and infrastructure providers

They may process information on our behalf subject to their own terms and privacy practices and any applicable contractual protections.

B. Business Transfers

In connection with a merger, acquisition, financing, restructuring, sale of assets, or similar transaction.

C. Legal and Protection Purposes

If required by law, subpoena, court order, or to protect rights, safety, property, or investigate fraud, abuse, or security incidents.

D. With Your Direction or Consent

If you request or authorize us to share information with a third party.

We do not sell personal information for money. If applicable law treats certain ad-tech disclosures as “sharing” or “targeted advertising,” your rights may vary by jurisdiction.

7. Third-Party Platforms and Tools

Our website and services may rely on third-party platforms, APIs, CRMs, communications providers, analytics providers, payment processors, and AI or automation vendors.

We are not responsible for the privacy, security, availability, or data practices of third-party services. Your use of those services may also be governed by their own policies and terms.

8. AI and Data Processing

Some Keystone services may involve AI, automation, or third-party model providers.

If you submit information through the Site or in connection with services:

  • it may be processed through third-party tools and vendors we use to provide services
  • we may use it to deliver, maintain, support, and improve our services
  • we will not knowingly use your confidential or client data to train public or shared third-party foundation models unless authorized in writing in a separate client agreement

For clients, data-use rules in a signed service agreement control over this general website policy if there is any conflict.

9. Data Retention

We retain personal information for as long as reasonably necessary for the purposes described in this Policy, including to:

  • respond to inquiries
  • maintain records
  • provide services
  • comply with legal obligations
  • resolve disputes
  • enforce agreements

Retention periods vary based on the type of data, the relationship, legal requirements, and operational needs.

10. Security

We use commercially reasonable administrative, technical, and organizational measures to protect personal information.

However, no method of transmission over the Internet, electronic storage, or security practice is guaranteed to be 100% secure. We cannot guarantee absolute security.

11. Your Rights and Choices

Depending on your location, you may have rights to:

  • access personal information
  • correct inaccurate information
  • delete certain information
  • object to or limit certain processing
  • withdraw consent where processing is based on consent
  • request portability of certain information
  • opt out of marketing communications

To exercise applicable rights, contact us at hello@keystonesystems.us. We may need to verify your identity before responding.

If you are in the EEA, UK, or similar jurisdictions, we may process personal data based on:

  • consent
  • contract performance
  • legitimate interests
  • legal obligations

12. Children’s Privacy

Our website and services are not directed to children under 18, and we do not knowingly collect personal information from them.

13. International Visitors

If you access our website from outside the United States, your information may be processed in the United States or other jurisdictions where our providers operate, which may have different data protection laws than your jurisdiction.

14. Changes to This Policy

We may update this Privacy Policy from time to time. We will post the revised version on this page and update the “Last Updated” date. Your continued use of our website or services after changes become effective constitutes acceptance of the revised policy.

15. Contact

Keystone Systems

hello@keystonesystems.us